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December 01

Entrepreneurship and Cash Gifting: Are You an Entrepreneur in Your Heart

In order to succeed at cash gifting - or any other type of serious program - you need to have or be willing to develop the traits of an entrepreneur. You must already be at least considering the notion - you're here reading this article right now. A lot of people want to begin reaping the immense benefits of cash gifting, but are a bit hesitant to initiate the process. You see, cash gifting - even though it is one of the most simplistic concepts to promote - still requires regular and effective promotion to keep the wheels in motion.

Some people are very attracted to the concept of cash gifting and want to become a part of a program. They procrastinate because they are fearful of smooth-talking, money-flashing con artists who will promise them the moon and then never deliver. They are right to afraid. There are dishonest and incapable people in all realms of business, unfortunately. So, when you join a gifting program, you need to prepare yourself first by doing thorough research about the program and how it is operated. You need to hook up with a dedicated mentor who truly cares about your capacity to make the program work. You need to learn how to avoid all of the hype that the cons will throw at you when trying to get you sign up.

Another big problem - even if your sponsor really wants to see you succeed - is that they just do not understand the fine art of mentoring. Just because someone has had some luck in a given cash gifting program doesn't mean that he or she can lead you to prosperity. You have to associate yourself with pros who have been to the place where you are, know how to rise above it, and have loads of resources, experience and knowledge to get you where you want to go. You need a mentor to help you learn the ropes of Internet marketing and supply you with the tool kits to allow you to do so. Many people are disheartened when they sign up for a cash gifting program and then are left "hung out to dry" by their sponsors. You have to protect yourself.

A smart entrepreneur knows that you don't have to go it alone. There really is power in numbers. When you become part of a like-minded group of individuals who share your passion for developing success, you greatly increase your odds of achieving your goals. That's what it's all about! Whether you want to save up money for a new home, send your kids to a good school, travel the world or just live "large", you have to be dedicated. You have to approach your program from the viewpoint of a diligent professional.

A successful entrepreneur has the mental focus of a laser. Entrepreneurs understand that there is a lot of competition, but most of it can be easily outshined by employing proven techniques of success. If you are ready to enter the entrepreneurial realm of cash gifting, be sure to set your mind for achievement, associate yourself with a solid mentor and be prepared to put in the effort to see it through. That's how people live their dreams with cash gifting programs!



Effective Trademarks - How to Select a Good Name

Your trademark is the most important asset your business will ever own.  A good trademark will distinguish you from the competition and help you stand out in a crowd.  A poor trademark will entangle you in legal disputes and blunt your marketing efforts.  Selecting a good trademark is as simple as following the following guidelines.

1. Avoid Trademarks that cannot be Registered.  There is no point investing in a trademark that you can’t register.  Registering the mark protects it from competitors, ensures your ownership rights in the mark and makes it easier to enforce your rights against copy cats.  As you will read below, certain types of words are inherently poor choices for inclusion in a trademark because they cannot be registered.

2. Avoid Purely Descriptive Words.  Words which describe the nature or quality of the goods or services sold with the mark are not permitted to be registered.  Hence, the mark “Cold Beer” for use with malt beverages cannot be registered because it describes the actual product being sold.  If registered, it would prevent anyone from using the terms Cold and Beer to describe their malt beverage.

3. Avoid Surnames. Surnames cannot be registered as trademarks.  Hence the mark “Wilson Power Boats” is a poor choice for a trademark because the word Wilson is a surname (and the rest of the mark is descriptive). 

4. Avoid Confusing Trademarks.  A trademark which is confusingly similar to a registered trademark cannot be registered.  Hence, the mark “Sun-Screen” cannot be registered if the trademark “Sun Screen” has already been registered for a similar type of product. 
5. Avoid Generic Words in a Trademark.  The goal is to select a trademark which is as unique and distinctive as possible; therefore, avoid generic words.  Examples of generic terms include “green, superior, Canadian, American, deluxe, gold, premium, economy,” and a plethora of others.   These words are generic and if you incorporate them into your trademark, you ensure that you blend into the crowd, not stand out in front of it.  Geographic words fall into this category.

6. Avoid TLA’s (Three Letter Acronyms) and Numbers.  IBM, ATT, and CNN are distinctive trademarks because their respective owners poured tens of millions of dollars into making the marks famous.  Even a poor trademark can be made famous if you through enough money at it.  But acronyms are intrinsically difficult to remember, while words, especially colorful words, are easily remembered.  Hence “ELS Software Solutions” is not as memorable as “Volcanic Silicon.”  Likewise, avoid using numbers in a trademark as they tend to be less memorable.  Furthermore, there are a limited number of unused acronyms available, so there is an excellent chance that your TLA will be confused with someone else’s.

7. Do use invented words.  Invented words are words which do not exist in any language, apart from your trademark.  Examples include Spandex, Exxon, Kodak, Viagra, and several other famous trademarks.  Invented words are a good choice for use as trademarks because they are not descriptive and they tend to be quite distinctive.  You can create an invented word by simply combining parts of other words.  For example, Microsoft is a combination of “Micro computer” and “software.”

8. Try animal or plant names.  Animal and plant names tend to be quite memorable and, if used appropriately, can convey a good image while still being distinctive.  Apple Computers is a good example, but other examples include Tiger Direct, Ford Mustang, and countless others.

Finally, make sure that the first word in your trademark is as distinctive as possible.  It is often necessary to add descriptive words to the trademark in order to convey what is being sold or marketed in association with the mark.  If generic words must be included then it is doubly important to ensure that the first word of the mark is as distinctive and unique as possible.



Effective Body Core Conditioning Tactics

You rely on your body to get get out of bed, to lift your children, to perform your job and to take you places everyday. If you appreciate what your body does for you, you will provide it with nutritious food, hydrate with water and be sure to add some activity into your day.

While our limbs provide mobility, reach and strength it is our body core that provides the basis of each movement. Sedentary lives can cause our body core muscles to weaken and become subject to strain or injury. Even if you workout or participate in sports you may not be working the body core muscles you rely on to perform.

What is your body's "Core"?

Your body core is the midsection of your body, from your groin to your shoulders. The core includes the pelvis, abs, back and chest muscles. It is this core that offers stability, balance and flexibility. Every movement you make originates in the core - whether you are reaching for your toothbrush or running a marathon. If the core is not properly conditioned it will limit your physical abilities.

Working the muscles in your body core will improve the effectiveness of movements in your limbs. Most exercise routines focus on building muscle. By creating a stable, strong base for those muscles you can optimize the strength and flexibility of each limb.

How do you strengthen your Core?

There are many exercise routines and products that work the muscles of the body core. Professional trainers create customized routines to enhance an athlete's abilities by developing the proper core muscles. However, there are also many programs developed for individuals who wish to incorporate it into their fitness routine or to begin one.

The exercises and products developed to strengthen your body core do so by creating resistance or instability so that the core muscles must respond to maintain balance. The exercises are gentle on the body but are intense and beginners will quickly 'feel' the muscles being used. Proper alignment is key so having a trainer to check your position will help identify the safest and most effective way to perform an exercise.

Body core exercises often imitate moves that we employ in daily life or sports and thus train the body to rely on the core and reduce the strain we put on our limbs. Two popular forms of exercise that develop core body strength are Pilates and the Swiss ball.

Pilates uses the body as its own form of resistance. Learning to breath properly and perform slow, controlled movements allows a person to isolate and strengthen core muscles.

The Swiss ball (also known as a Fitness ball) is an easy and fun way to strengthen the body core. While there are many exercises that can be performed with the Swiss ball, simply sitting on it will create the instability needed to engage the core muscles to maintain balance.

Good core strength is important at every age and fitness level. Whatever your goals, find a way to incorporate body core conditioning into your routine to reduce fatigue, avoid muscle strain and improve your strength and mobility.



Electronic Medical Records – Are There Reasons for Low Implementation

Electronic medical records promise to make the future of healthcare brighter for patients and medical providers, yet across the board, it’s estimated only 10 to 15 percent of doctors even use them.  If the promises of EMRs are so grand, why don’t more healthcare professionals take advantage?  While there are many reasons doctors have slowly adopted EMR technology, the top three are cost, data security and lack of uniform standards.  This article will discuss these top objections to EMR implementation.

<b>EMR Costs</b>

Implementing an electronic medical record system can entail a significant upfront cost, especially if converting to a paperless medical office the first time.  It’s not surprising then the segment of doctors most resistant to electronic medical records are those with the smallest amount of income.  Large practices, hospitals and insurance companies are adopting EMRs at twice the rate of small doctors since they realize the financial benefits and have the resources for fast implementation. 

While there is a cost to EMR implementation, the financial benefits alone provide a strong return on investment even to the smallest practices.  An article posted in the April, 2003 American Journal of Medicine examined the return on investment of EMRs for small practices and concluded the gains in productivity and decrease in denied or lost claims could gain an average practice $86,400 in a five year span.  With an initial investment of $6,600 the return on investment is phenomenal!  While larger healthcare providers need to spend larger sums for software, there are many EMRs and medical practice management programs available for small practices that fit into the $6600 cited by the study and even allow for computer and printer purchases.

<b>EMR Security</b>

Securing patient medical records is another big reason doctors are slow to convert to paperless medical offices.  Many EMRs currently available utilize “client/server” technology…meaning that software is permanently installed on a server located in the doctor’s office and accessed through the network.  This type of software clearly places the responsibility of backups and patient records security on the medical office.  Web-based EMRs shift that responsibility away from the doctor and onto the software company who
are better equipped to secure electronic patient records.  Though vigilant hackers can break into just about any system, web-based EMRs reduce that risk significantly.   

<b>EMR Standardization</b>

Perhaps the biggest complication to widespread use of electronic medical records is the lack of standardization.  One of the catalysts to the creation of EMRs is the Health Insurance Portability and Accountability Act of 1996.  Commonly known as HIPAA, this law promulgated the creation of electronic patient records, but failed to implement standards for them.  To be fair, technology has changed quite a bit since 1996 and Congress doesn’t own a crystal ball.  Even Yahoo’s website looked quite a bit different ten years ago.

There is no real explanation why the components of modern electronic medical records haven’t been standardized.  In fact, the name hasn’t even been settled on!

Electronic medical records have many AKA’s including:

<b>PMRI - Patient Medical Record Information - US
ICRS – Integrated Care Record Services - UK
CMR – Computerized Medical Record – US, International
CPR – Computer-based Patient Record - US, International
PCR – Patient-carried Patient Record - Germany
PHR – Personal Health Record - International
EMR – Electronic Medical Record - US
DMR – Digital Medical Record - Asia
EPR – Electronic Patient Record
EHR – Electronic Health Record
LHII – Local Health Information Infrastructure - US
CCR – Continuity of Care Record</b>

With a substantial upfront cost, both of money and training, the fear of having to change EMR systems due to government regulation is certainly reasonable.

<b>EMR Implementation Summary</b>

Doctors may soon have little choice but to implement computerized medical billing and patient record systems.  HIPAA’s scope recently expanded to health care providers with less than $5 million in revenue.  Insurance companies and other payers are increasingly requiring electronic filing.  Even patients recognize the value of electronic medical records with a 2005 survey stating patients strongly believed widespread use of EMRs would decrease wait time, paperwork and reduce visit costs.  Let’s hope small practice
physicians take note.

Electronic Medical Records Software - Knowing What to Ask

Finding professionalism and quality is an important choice that matters most to patients today when it comes to who they will choose to treat them. This also rings true to those giving the care when it comes to the office solutions they will choose for their medical billing software and electronic medical records software. Taking the confusion out of the electronic medicals records market is what many are looking for when choosing the best format to use.

With so many electronic medical records systems on the market, many find it a challenge to search through the features and functionality of each system to make sure that it fits the needs of their busy practice. Most find that the ease of navigation is a key feature to look for. Its important to us EMR software that makes multi-tasking a reality and gives the best opportunity to maximize the efficiency of your medical practice.

Within the market of electronic medical records software there are a variety of ways to view your model of operation. The design, which utilizes a “tab” concept for simplicity and ease of navigation through the EMR system seems to allow for multi-tasking like never before by being able to tab through each file or heading as one would look through a conventional file drawer. Within the arrangement of tabs, the user can easily find their display of multiple patients, encounter notes, workflow items, patient flow, messages, alerts and those things that are pertinent to each patient’s file.

Rather than being forced to change your work process, you decide how your workflow will be handled and in the order of it’s priority. Being productive is at the heart of an offices function and having the ability to decide how it is to be accomplished and the manner by which it is done is available in electronic medical records software.

It is also important to consider how your information will be viewed, after all, this is what drives those in the software industry to bring out new fresh ways to have a ‘my view’ look and feel.

The best way to find out if an electronic medical records software application is right for your practice is to contact a software company that will give you a free demo.